The market's constantly changing conditions, the intensely competitive environment in which companies operate and the opportunities arising create the need for continuous and reliable information. Knowing about a sector's or a market's dynamics is the first step to any business decision. ICAP carries out Market Studies and Sector Studies adapted to the needs and requirements of each client.
However, apart from the sector studies in the Romanian Market, ICAP in Greece releases 65 Sector Studies which analyze the structure, developments and prospects of most sectors of the Greek economy. Their content has been updated and some of the new topics which are closely examined include the analysis of a sector's competitive environment based on Porter's five forces, the analysis of the strong and weak points as well as the threats and opportunities in each sector (SWOT analysis). Specifically, Sector and Market Studies